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Ray describes her writing as a journey. "My goal is
to take the audience with me. In my books, I allow the
characters time to work out their problems. Like real
life, it's the problems that bring the characters
together."
Judging from her book sales, Ray's approach seems to
be working.
"She has an incredible fan base," said Monique
Patterson, her editor. "Francis really knows how to
create characters that seem like real people."
Besides her writing, Ray was one of the first
African-American writers of her kind on the publishing
scene. She was among a couple of authors who broke the
romance-book color barrier. Before the '90s, romance
books did not cater to African-American audiences, or
they made African Americans secondary characters.
Emma Rodgers, co-owner of Black Images Book Bazaar in
Dallas, says the romance market accounts for 30 percent
of her sales. Readers-ranging from teachers, clerical
workers and lawyers to CEOs, judges and political
consultants-have one thing in common: "They want to
escape."
Rodgers is in contact with more than 100 book clubs
that request reading list recommendations. "When Oprah's
book club was introduced, there was a new interest in
local reading groups," she said.
Because of this, Ray's popularity has grown. With a
95 percent sales record, she's become the darling of
local book clubs, as well as independent and national
chain bookstores, where she is invited to do readings
and book signings.
While writing about middle- to upper-middle class
African Americans-such as doctors, lawyers, art
collectors or teachers-she reveals African Americans in
a more favorable light than the way they often are
portrayed in the media.
But that's just one reason why she's popular.
"She's accessible," said Rodgers, who has 31,000 book
titles in her store. "She responds to her fan mail, she
appears at book clubs, she travels to national
conferences and she's approachable and down-to-earth.
Readers are able to reach out and touch her."
Ray smiles and admits that it's all part of a nurse's
training.
Contact Pamela Stone at Pamstone3@aol.com
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